OPTIKEREN May / JuneMay 2017
We are thrilled to announce that nine eyewear has been rewarded the prestigious and internationally acclaimed Red Dot Design Award 2017 in the category Product Design. The 'Red Dot' has been given to model 2317, which is now amongst the winners of this year’s competition and will be displayed at the Red Dot Design Museum and in the Red Dot Design Yearbook 2017/2018.
About the Red Dot Design Award:
The Red Dot Award is one of the world’s largest design competitions and in order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into three disciplines; Product Design, Communication Design and Design Concept.
The significance of the international design competition Red Dot Award, with its headquarter in Essen, Germany is well established internationally. It’s already more than 60 years ago that a jury convened for the first time to assess the best designs of the day. Since then an expert team has been awarding the seal of quality for good design and innovation to the outstanding designs of the year.
For more information visit www.red-dot.org.
nine model 2317
The frame is designed in Denmark and handcrafted by skilled Japanese artisans from a super thin (0,85 mm) beta titanium eye wire making the actual weight of the total frame, without the lenses, less than 9 grams. The temples are just 4,5 mm wide and made from a laser cut sheet of beta titanium just 0,7 mm thick.
By using the flexible beta titanium, together with the distinctive nine eyewear rubber sleeves, the Japanese artisans found a way to ensure that the frame always stays in place during almost any sport events.
Technology, simplicity, functionality and fashion combined in one piece.
"It became apparent that the combination of Japanese craftsmanship, the ultralight titanium and a clean design was exactly what the market needed."
nine eyewear has been featured in the Danish magazine OPTIKEREN with a few of our models on display and an article in which nine eyewear founder, Jens, talks about our Code of Conduct and the history of the company.
Read the article here (in danish)
We are proud to announce that we have been acknowledged with the Good Design Award Japan.
Good Design Award 2016 goes to 3rd 2433 from nine eyewear. The Good Design Award honors designer products that enrich people’s life, and gives nine eyewear this endorsement:
“The product nine eyewear 3rd shows us simple and intelligent design, made with aesthetic consciousness.
Such as for the design in detail, materials rationality, the scrupulous care for the user deserve a highly evaluation."
About the award: